Following the tourism economy, education economy, and sports economy, the pet economy has become more and more popular and has become another emerging industry. Since 2007, many international authoritative consumer market research institutes have paid close attention to China's pet industry. The number of pets in China is growing rapidly, and the Chinese people care more and more about pets. The survey results show that the number of pets in China increased by nearly 500% in the eight years from 1999 to 2007. By 2010, the number of pets in China will increase to 150 million.
Many internationally renowned pet manufacturers have landed in China one after another, seizing the huge business opportunities in China's pet economy. The domestic pet industry has also moved quietly, the Nuggets pet economy. The rise of China's pet industry is the result of various factors in Chinese society.
First, China's family planning policy and population aging have changed people's living habits. The reduction in the number of families has greatly increased the demand for pets. Children treat pets as their partners. When they grow up, pets become the spiritual trust of their parents. Some professionals even put forward the "one pet and one half" statement, which shows the importance of pets to the Chinese at this stage.
Secondly, people's ideas have changed, and pets are increasingly seen as their partners-especially urban residents. They have higher disposable income and are willing to spend more on pets. Chinese society is undergoing unprecedented transformation, and interpersonal relationships are more complex than ever. As a result, many people rely on pets to rule out loneliness and relax themselves.
Finally, the civilianization of pet living prices has accelerated the process of Chinese pets entering the home. A few years ago, the current price of pets worth tens of thousands of yuan has fallen to nearly a thousand yuan or even a few hundred yuan, and the return of this living price is precisely the trigger for the surge in pet-raising families.
China's pet population will continue to grow at a high rate, creating new business opportunities for the profitable pet industry. Some researchers said that in areas where the per capita GDP is more than 3,000 US dollars, the pet market will enter a high-speed growth stage. Many major cities in China have fully reached this level, and some large cities, such as Beijing, Shanghai, Guangzhou, and Shenzhen, have far exceeded this level. Today, the typical western life scene of walking with a dog is common in many cities in China. Pet products, from pet food, pet shampoos, and pet toys, have increasingly appeared on the shelves of major supermarkets.